Fashion Point will help you increase your turnover by attracting new customers and increasing the percentage of online reservations in your aesthetic center or salon. Our system helps you keep your current customers and turn them into loyal ones with a new level of service - extremely accurate, with an individual approach and excellent distribution of employment.
Online reservations, package services and individual discounts
The management of the customer base in the services segment is among the sustainable business practices for business promotion and organic increase of the attendance. Offering a highly organized and quality service, you will easily achieve the loyal customer base desired by every professional site. To achieve this, small and medium-sized businesses can rely primarily on precise targeting and personal attitude in every aspect.
We offer a web-based solution for easy saving of hours without the risk of duplication or errors.
Optimization of the organization of work in the aesthetic salon or center
A big step towards optimizing the work of an aesthetic center, beauty salon or similar business with a regular clientele is the integration of a single company system that allows you to manage real-time data about your customers and their reservations.
Once integrated, such software optimization can be even more successful if you can easily organize your ad with it.
Fashion Point is a precise, specially developed module for managing the entire customer base, in which each user and customer of your services has its own unique profile.
In this account you have the basic data of your users:
- unique code or name
- personal GDPR information (date of birth, name)
- phone
Within the system, you use tags to distinguish different groups of customers with the option of SMS notification and blocking of the user. User registration can be done through your website or mobile application, and your employees with the appropriate rank have the right to enter and edit the data. Also here is where your user can agree to your terms and conditions, which guarantees your GDPR rights.
How to manage every aspect of your business using a CRM based system
The basic function of CRM based software such as Fashion Point is the digital calendar-schedule. You and your customers can easily book appointments through online booking.
Why choose a single platform
In addition, however, you also receive a customer management platform in which you access information about each of your customers in real time. How to get the most out of this data to be more efficient and competitive.
When your customer details are complete, the chances of repeat and new sales increase by 75%.
Much more than an online calendar
When you manage the reservations and schedule of your site with the help of a centralized online management system such as Fashion Point, you have a variety of options to track various indicators for your orders, reservations and subsequent visits.
Data management for marketing purposes
The ability to register on your site or booking portal determines what and how much data you have about your customers. When filling out a customer profile, it is always good to have the most relevant information and metrics of users.
Better communication with customers
The most important thing is to be able to communicate effectively with customers, for which you need to fill in current emails, phone numbers and dates of procedures (for an invitation to revisit or remind).
Internal work management system
Also use your internal system of "customer tags", which can help you group customers by a given attribute and make a special offer or exclusive discount for them.
These customer data management practices are useful not only for aesthetic centers, but are relevant for any successful business in the field of providing services by appointment - hairdressing salons, fitness, spa and beauty salons, dental offices, medical practices, consulting companies, etc.
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